Have you heard about our painfully loud speaker as a service?

Remember "LRAD"? You pointed it at clumps of people in a crowd, and it threw vague "energy" at them, making it so painful to remain there that they’d flee? Something Radley Balko would’ve shown you in 2012? It was made by American Technology Corp.?

Now they don’t sell "directed energy crowd control device" but "very loud relatively precise steerable speaker," i.e., "the old thing but cranked down".

Compare this mild website that looks like it’s selling enterprise timekeeping

An actual "design artifact," the very gentle Athletic Greens-colored website selling a (specifically) painfully loud speaker, as seen at the end of this post in its mildest use